Sustainability isn’t just a fad. It’s risen in relevance across all industries, including marketing. As the conversations increase, so does confusion around the buzzwords and initiatives, particularly ESG and CSR. Where did these terms originate? How have they evolved and where do they stand today? Are we all speaking the same language when it comes to the intricacies of sustainability?
With the first installment of our new four-part Sustainability Series, we dive into the ABCs of ESG and CSR. So join us as we set the foundation for a deeper conversation around sustainability and how marketers can make a major difference.